custom finding

Netflix Font

Netflix Sans is a bespoke family exclusive to Netflix.

Netflix Sans is a custom family used across Netflix's product and communications. It gives the service a consistent typographic voice at scales ranging from interface text to campaign headlines. The red ribbon symbol and Netflix wordmark are separate brand artwork. This independent guide is not affiliated with Netflix.

Verified options

Font and source links

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Evidence

How the identification holds up

A verified bespoke family

Confidence: high. Dalton Maag identifies Netflix Sans as a custom font family created for Netflix and records the project period as 2017–2023. The foundry describes work with both product and marketing teams and shows the typeface across login, episode, event, and campaign contexts. Netflix design lead Noah Nathan separately credits Dalton Maag and describes the same global type system.

Sources: daltonmaag.com, noahnathan.com

Exclusive availability

Dalton Maag lists Netflix Sans as exclusive to Netflix. That means it is not a retail family and should not be offered as an independent download. Similar geometric sans-serifs can fill a general design need, but they are alternatives only; they are not Netflix Sans and do not reproduce Netflix's wordmark or imply endorsement.